Fashion Season Starts HERE! The season of fun has officially begun! Siam Center is opening the hottest runway of the year and switches into hype trendsetter mode with “SIAM CENTER THE SUMMER TRENDSETTER: The THAIdeaopolis Runway.”
HYBE IT UP! A powerful gathering of T-Culture — T-Artists | T-Brands | T-Next-Gen Designers — bringing together Thai artists, Thai brands, and talented students from top universities nationwide to ignite the power of Thai Creativity, reinforcing Siam Center as “The THAIdeaopolis – the Ideaopolis of Thai creativity.”
THE HOTTEST! A lineup of trendsetting artists from DOMUNDI, ONE MUSIC, RS MUSIC, GMM MUSIC, SONRAY, TIA 51, and XEBIS ENTERTAINMENT.
THE HIGHEST LEVEL! Summer Collections from top brands make their debut on the Fashion Runway in the heart of Siam, taking TRENDSETTER style to the next level.
Be Inspired with Runway Looks curated by fashion gurus and leading brands throughout Siam Center.
March 12, 2026 | 18:00 – 19:00 | Atrium 1, G Floor, Siam Center
“SIAM CENTER THE SUMMER TRENDSETTER: The THAIdeaopolis Runway” brings the runway to the heart of Siam, featuring curated summer looks and the latest collections from over 20 brands, including 27 Friday, Absolute Siam Store, Adidas, Black Sugar, Converse, Crocs, Darlin, Dickies, Dr.Martens, Fablab, Frank., Fundao, Good Mixer, Greyhound Original, Kloset Etcetera, Leisure Projects, Matter Makers, Merge, New Balance, Nike, O&B, Pomelo, Puff Shoes, Sillouette, Smileyhound by Greyhound, Stand Oil, Studio Unknow, Super Daddy Store, Tar Marfia, Vans, Vivais, Wacky Willy and Wara Jeans.
Alongside the collections, the runway will be packed with artists, models, and special guests, led by RYUJIN-PATJI from DOMUNDI, KHAN-PHOTO-PIE-TOON from iZ, MASU-TEE from the series Love Like A Bike, ALTERS & POTTER from XEBIS Entertainment, Wizzle, and rising artists from SONRAY — PEEMTANAT, TJ, SKY, FARES, and TOTO.
Exclusive for ONESIAM Members! Register to attend the fashion show live on Sunday, March 8, 2026. More details available on the ONESIAM SuperApp.
March 13, 2026 | Atrium 1, G Floor, Siam Center
15:00 - 16:00 : Summer Trend Talk by Wacky Willy & Acme de la Vie. Discover the latest summer trends straight from Seoul to Bangkok, joined by GEN Z artist representative “FAVIQ.”
17:00 - 18:00 : A light ACTIVE SESSION to get the summer vibe going with ORI x CURVE BKK.
19:00 -20:00 : Active to the Max as the runway transforms into the most Fashhh Muay Thai ring of the season. “Absolute Siam Store x LONGNUAMBOYZ” unveils the special collection “Unfinished Round.” This powerful collaboration celebrates Thai identity and is set to take the global stage at the Tokyo Thai Festival in Japan! Leading the heat are PUNG-FIFA-PETE-PORSH from DOMUNDI, legendary Olympic gold medalist Somjit Jongjohor, and rising fighters from BOXER BOYS.
March 14, 2026 | Atrium 1, G Floor, Siam Center
15:00 - 16:00 : KIERA SELBE KORALINK "Build your Meaning" Get to know the latest “KORA LINK” collection and join the exclusive MIX-MATCH-ME workshop to create a unique piece that isn’t just an accessory, but a jigsaw puzzle of your memories.
18:00-19:00 : Update the latest GIRL’S TRENDS on the Runway with KLOSET, MERGE, and POMELO, alongside VIIS, CHERIS, and Kiismet.
March 15, 2026 | Atrium 1, G Floor, Siam Center
FRANKIE DAY! Shop the hottest items from the FRANK. PAST SEASON SALE, featuring over 6,000 items from FRANK.HAUS with discounts up to 80%, starting at just 50 Baht!
16:00 – 17:00: Don't miss the special hour with the hottest sellers, NJ & CHOK, bringing a Flash Sale hotter than the summer sun!
Every corner of Siam Center is buzzing with heat this summer! Beyond packed activities, discover new summer collections from top brands and the hottest promotions that keep you shopping non-stop all month long — only at Siam Center!
